The history behind Estée Lauder Youth Dew

Buying perfume online hasn’t always been the way of the world. Quite the opposite. A gift of perfume, rather, was not something women even bought for themselves in the 1950s. Perfume was gifted from a lover or husband.

One such perfume, that is available online at our store here, is Estée Lauder’s Youth Dew. Created in 1953, this scent actually began as a bath oil that doubled as a perfume. Women loved the groundbreaking opulence of the rich floral, deep senses and dark wood notes.The warm spices somehow remind one of mulled wine, and white European christmas’.

What women loved more, however, was the opportunity it gave them. Disguised as a bath oil, women were finally able to buy a perfume for themselves, a task not previously in reach of women within that era. While you may consider Estée Lauder’s Youth Dew an older scent, there is no denying that is changed the world of perfume like never before.

Estée Lauder Youth Dew was the first fragrance created by the makeup brand we know and adore. It is available for purchase online, via Perfume Clearance Centre.

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